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Web Development

WHAT DOES “SEARCH ENGINE OPTIMIZATION” MEAN? IS IT HARD?

Search engine optimization is a process in which your website (preferably as it is designed) is prepared for placement on the web. There are many considerations in optimizing a site for search engine placement.

There has to be a balance between functionality and aesthetics. This is often where many designers fall short and provide more of one than the other or strictly one and not the other.

By Susan Totman

Web Designer & Developer, Small Business Consultant, and Master Virtual Assistant